Lyon, Montpellier, Toulouse, Hô-Chi-Minh-Ville
Students from Art foundation, Visual communication and Photography courses created several collectible bottles during a workshop. Students from Montpellier art school had to choose a bottle and turn it into a collectible one. They also had to create the corresponding advertisement.
This exercise requires creativity in the specific context of a well-known product. An extremely important skill in the professional world, where one often has to juggle between aesthetic imperatives and technical constraints.